Yes, social media is great to build your brand and let people know about your business. It also is a great channel to communicate with your followers and let them know about the latest updates of your website.
You definitely should take advantage of social media, because everyone uses it and you...
Yeah you should use Instagram to build your brand and add your website link to your bio.
You might start slow and with almost no traffic, but it organically builds up over time.
It's a great free source to get some traffic to your website!
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