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  1. J

    Difference Between SEO and SEM.

    SEO means search engine optimization. It is a strategy mainly used to optimize your website and to increase its visibility and ranking on SERP. Whereas SEM is search engine marketing which means marketing on search engines that includes PPC i.e. paid advertising.
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    What is inbound marketing?

    Inbound marketing is a strategy that utilizes many forms of pull marketing content marketing, blogs, events, SEO, social media and more to create brand awareness and attract new business.
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    How can improve keyword ranking?

    Quality content is the number one driver of your search engine rankings and there is no substitute for great content. Quality content created specifically for your intended user increases site traffic, which improves your site’s authority and relevance. Identify a keyword phrase for each page...
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    The nofollow tag ? What does it do and why is it used

    nofollow is a value that can be assigned to the attribute of an HTML a element to instruct some search engines that a hyperlink should not influence the link target's ranking in the search engine's index. It is intended to reduce the effectiveness of certain types of internet advertising because...
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    Social bookmarking

    Social bookmarking is a way to bookmark our favorite web pages online to read them anytime and anywhere if we are connected with the internet. When we surf the internet for the information, we bookmarked some web pages in our browser so that we can read them later without surfing the internet...
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    Is Back Linking the most important way of gaining traffic?

    Backlink is number of inbound links from other blogs and website. More number of inbound links means better search engine ranking. In other word your blog will start gaining authority and chances of getting better page rank in the next update.
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    What is PPC

    Pay-per-click advertising means that you pay each time a potential customer clicks your ad. You pay up to your bid amount, but not more. PPC ads are beneficial to advertisers and web users alike. Advertisers get noticed by their target audience and are charged only for the times that their ads...
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    Link Popularity?

    Link Popularity means how many other links point towards a particular website. Its two types Internal and External links. Internal link popularity means the number of links to the website from web pages that belong to the particular website. External link popularity is the number of links from...
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    Value Of SEO ?

    The cost of SEO has grown exponentially. The cost of content production along with increasing expectations from the audience and fierce competition require larger budgets each year. and there’s the ROI of SEO, which can be hard to establish. That’s especially true today, when organic traffic has...
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    What is Cloaking in SEO?

    Clocking is a Black Hat technique in SEO, where webmasters try to manipulate Search engines by creating invisible pages with targeted keywords, which leads to good keyword ranking. But general we need to avoid those kinds of things for better results.
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    The nofollow tag ? What does it do and why is it used

    Nofollow tag was created as a way to disclose to search engines. No Follow sucks because the search engines can’t make up their mind about when and how it should be used, thus causing confusion among inexperienced webmasters who do STUPID things like No Follow ALL outgoing links from their...
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    E-Marketing Strategy

    Email marketing can work for pretty much any kind of business. When you get people to join your email list you can actually reach them. You can get lots of sales as long as you use the right email marketing strategy in the right place.
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