Don't forget, to first run a test on a network to see what Geos and sites are performing the best for you. Some may do better than others and the gathering of data won't just help your first campaign but aid in other campaigns on a similar vertical. To add, the reason for the varying rates could...
Hi Anna, I agree with Sharon. To fully engage with the data and know where your ad performs the best, you'll need to increase your spend. Also don't worry too much about the performance, as this is achieved through optimization of your campaigns. Here's a small detail about CPM campaigns because...
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