What would you write on your blog when you haven't even launched your product? I looked at 10 blogs and saw that most of them wrote about 'How they achieved and X metric' (non-relevant to the product), culture and other stuff when the whole idea is to gain more 'beta interests'!
As a marketer, what will you do? In other words, what will be your content marketing strategy?
As a marketer, what will you do? In other words, what will be your content marketing strategy?