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targeting

Discussion in 'Social Media' started by AltGR, Jun 14, 2016.

  1. AltGR

    AltGR Affiliate affiliate

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    Hey Tim,

    Thank you for doing this.

    What are your tips for doing the targeting when exploring a new market (and no lookalikes are possible yet)?
    What I do is looking in Audience Insights, but it is often not so helpful as I often can't use the pages directly in my targeting as displayed there.
     
  2. monetizer
  3. Tim Burd

    Tim Burd Affiliate Manager Affiliate Manager affiliate

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    You can sometimes use the pages in audience insights, it totally depends. I personally like to try some interests that just make sense for whatever you are targeting. Then I like trying some behaviors, some third party targeting, mix some of them together with "narrow audience". Shoot for audience sizes between 1mil and 5mil or so. I do as high as 30mil sometimes. I like going through everything in the targeting section under browse and seeing what jumps out at me as a potential targeting. If you think it might do well, test it!
     
    AltGR likes this.

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