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Suggestion for starting with Media Buying?

Discussion in 'Display Media Buying' started by btmdario, Oct 28, 2013.

  1. btmdario

    btmdario Moderator moderator Affiliate Manager affiliate

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    Which media buying platform is the best for newbies with media buying...?
    SiteScout or something else?
     
    1 person likes this.
  2. kjrocker

    kjrocker Get your fix Ninja! affiliate

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    Site scout is is going to be a tough place for starters direct buys are better option to start or WAM, Clickbooth CPC, Adsonar, Yabuka. a few alternatives
     
    1 person likes this.
  3. rpwells

    rpwells Affiliate Manager Affiliate Manager affiliate

    I have been using Site Scout but either I am doing it wrong, or it's not working very well for me...
     
  4. djcrunk

    djcrunk Affiliate affiliate

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    @rpwells Well you can always get feedback in this very forum section or start a follow along about your media buying journey with sitescout. And the more specific info you provide, the more accurate response and advice you will get. It depends on what you can/not share in case of sensitive business data of course. But it's definitely worth a shot, you never know which media buying ninjas :ninja: might me reading ;).
     
    1 person likes this.
  5. novrhoj

    novrhoj Affiliate affiliate

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    i am too site scout member, i too didn't find any conversion but burnt my $$$$$
     
  6. johnnygood

    johnnygood Service Manager Service Manager affiliate

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    I had nice campaign found and modified on spy tool with instane ROI but traffic volume was problematic in general.
    From my knowledge it was conntected to bids on other networks way too high.

    Thanks,
     
  7. djcrunk

    djcrunk Affiliate affiliate

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    @johnnygood Did you try creating several similar campaigns or broadening your targeting? Most the times you gotta sacrifice some ROI for the volume, finding the "sweet spot" that makes you more money. Normally smaller traffic sources give you better ROI, but volume sucks, and viceversa.
     
  8. rpwells

    rpwells Affiliate Manager Affiliate Manager affiliate

    Thanks djcrunk!

    I'll keep you and the other Ninja's informed. I'll PM you soon!
     
  9. mlaghfiri

    mlaghfiri Affiliate affiliate

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    i already used sitescout and its very very profitable ... for some adult campaigns !
     
  10. williamrs

    williamrs Affiliate affiliate

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    Although I noticed some posts above stating the opposite, I'll give a vote to Site Scout.

    Media buying isn't a very simple science in essence, so it's very easy to burn a lot of money without seeing conversions when using the wrong strategy, but Site Scout has good traffic and the prices are pretty decent for many placements.

    One good tip when using Site Scout is: go international. They have good traffic for many non-english speaing countries and the price can be very attractive.
     
    jacobc likes this.
  11. henlus

    henlus Affiliate affiliate

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    Like how much does site scout charges? Is it by cpc or ppv?
     
  12. badboy_nick

    badboy_nick Affiliate affiliate

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    I would be VERY careful of traditional media buying if you are a newbie. I would start out with PPC to test the offer on a lower scale, then boost it with media traffic once you have finetuned everything a bit. The last thing you want is getting hit by something unexpected like a merchant complaining about lead quality, etc. Google display network would be a good start to see if the offer converts and the merchants are happy, then scale up via sitescout for starters I would say.
     
  13. xojads22

    xojads22 Affiliate Manager Affiliate Manager affiliate

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    I've been using sitescout for 2 years.My comment is traffic is good quality, but you need good strategies to master it.
     
  14. davewalters

    davewalters Affiliate affiliate

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    Hey @darster did you ever get started?
     
  15. T.S.

    T.S. Affiliate affiliate

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    CPM
     
  16. kulwantnagi

    kulwantnagi Affiliate affiliate

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    Can we use BuySellAds to buy banners for our affiliate/CPA offers?

    Just asking.
     
  17. Daniel Bernhardt

    Daniel Bernhardt Traffic Manager Traffic Manager affiliate

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    Yup, im doing exactly that now a days...
     

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