Search engines race to update privacy policies

[temi]

major search engines are racing to outdo each other in updating their data retention policies in an attempt to assuage concerns that they keep consumer search data too long.
The latest to go public with their moves are Microsoft and Yahoo.
Microsoft and Ask.com also are proposing an industry effort to create voluntary standards for protecting consumer privacy with search and online ads, a move that is likely spurred by Google's plan to acquire a leader in the online ad market.

source/full story

 

[soEvo]

In this case google are pretty screwed. As they keep every bit of data they can get there hands on

 

[gkd_uk]

Do you think the law may have a great part to play in this?

I heard sometime ago that the Goverment asked Search Engines including Google to keep search data for longer??

 

[temi]

Its definately the law.

 

[paul.martin]

I don't know about you but I don't like this very much. I like my privacy