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Power of free press releases

Discussion in 'General Internet Marketing' started by Ash67, Oct 14, 2006.

  1. Ash67

    Ash67 Affiliate affiliate

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    I launched a site 3 weeks ago and spent a whole Sunday submitting a press release to 20 free press release sites (a search will find more than 20 easily). A small lie there - I paid for the $80 PRWeb submission, and something trivial at two others - less than $10 IIRC. But 17 others were totally free (many had paid options, which I ignored).

    The outcome?
    Best Alexa ranking I have had for anything I have built for myself.
    17,400 results in Google for the phrase "zune user group" (with quotes).
    Hardly any new members - but early days, as the Zune won't be released for a month from now.

    Press release sites don't generate a huge ranking improvement, if any (according to Matt Cutts), but this wasn't a primary motive here. Membership by Zune owners is the ultimate aim, creating unique content, stickiness, and so on.

    Have press releases worked for you?

    Ash
     
    Last edited by a moderator: Dec 31, 2007
  2. Linda Buquet

    Linda Buquet <span style="color: #daa520;font-weight: bold;">Me

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    Way to go Ash! Thanks for sharing your results. I really need to do more press releases just seems I never have the time.
     
  3. Rob_TID

    Rob_TID Affiliate affiliate

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    I managed to get one of my sites into the London Times and onto TV in Europe with a free press release.

    It was very nice indeed. :D
     
  4. JAmieF

    JAmieF Affiliate affiliate

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    Well done on the press release and the site looks awesome!
     

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