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How to Make campaign profitable

Discussion in 'Display Media Buying' started by Chilli, Jan 29, 2016.

  1. Chilli

    Chilli Affiliate affiliate

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    Hi Attila,

    Thanks in advance for answering my question.

    I am in a typical situation in a mobile pop traffic campaign. I am new and now i dont know how to make profit out of it.

    I ran a campaign. with test budget i found out about 60 sites which gave conversion and about half of them were profitable.

    Problem is that that each site has limited traffic. If i bid high, the traffic costs is too high and my offer (which is $0.4) becomes unprofitable. If i bid average, the traffic is less and my conversion makes me earn just few cents per profitable website.

    when i do it across all, campaign is below breakeven as not all site converts everyday.

    how do i make it profitable?

    I tried in other multiple traffic sources same campaign and its not working yet.

    So i have decided to make it profitable here first.

    I have tried about 30+ landers buts it conversion is worse than direct linking.

    what should i do?

    lot of newbie testing budget has gone in it.

    thanks,
    chilli
     
    Last edited: Jan 29, 2016
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  3. Ozzieoz

    Ozzieoz Affiliate affiliate

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