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How to maintain high quality leads...

Discussion in 'General Affiliate Marketing Forum' started by MTVida, Jun 12, 2012.

  1. MTVida

    MTVida Affiliate affiliate

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    As CPA marketers, lead quality is something that we need to always be aware of. In other words, do the leads that you get paid for turn into sales for the advertiser? This can be difficult for us, as we really have no control over what happens in the back end of an offer.

    But we still need to do our best to make sure that our leads will be profitable. If they're not, the advertiser may start scrubbing you or even decide to place you on a blacklist. If they are, you'll be in a good position to ask for a pay bump from your AM.

    About the best thing I know to do is simply to be transparent and to not mislead your prospects. Also, be sure to only promote offers using the methods that are allowed by the advertisers.

    Other than that though, I would like to know what else we can do as affiliates to deliver high quality leads to the advertisers.
     
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