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Display advertising

Discussion in 'Display Media Buying' started by failure_is_no_option, Oct 18, 2013.

  1. failure_is_no_option

    failure_is_no_option Affiliate affiliate

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    Do static or animated banners usually work better?
     
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  3. charles_ngo

    charles_ngo Affiliate affiliate

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    animated is always better.
     
    1 person likes this.
  4. K

    K Administrator Administrator affiliate

    Interesting, have you never had a campaign back out better with static Charles?
     
  5. azgold

    azgold Moderator moderator affiliate

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    I wonder if Charles is saying that because of banner blindness. The graphic has to jump around and wave it's arms to grab the viewer's attention - look at me! look at me! I don't know but I want to. All I've been doing to this point is display advertising. Can't say why but I like it.

    By the way, K - the $100/$50 deal for 7Search can't be used for display advertising. :( Oh well, lower minimum isn't bad for me right now, anyway.
     
  6. K

    K Administrator Administrator affiliate

    No sorry, we are working on a new deal for display soon.
     
  7. Andy Haskins

    Andy Haskins Affiliate affiliate

    I guess it's always something worth testing but as mentioned you've really got to be able to catch the viewers attention pretty quickly!
     

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