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CPA or CPC on AdWords for UK app DL's on Google Play?

Discussion in 'Mobile Marketing' started by bluedot, Aug 28, 2015.

  1. bluedot

    bluedot Affiliate affiliate

    Hey guys, I want to promote my app on GP through AdWords in UK only. I started with setting some demographics options (sex, age, interests), OS versions etc. and I set the CPC at 0.05 USD per click. That produced exactly 11 impressions in 24hrs. :)

    Now, I've switched to CPA bidding and my bid is at 0.70 USD.

    I don't know what to expect yet, but I wonder, if you advertise in UK via AdWords, what are your typical bids?


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