I am getting high CTRs on my optimized CPM ads but when I then switch to CPC, I can't even get impressions.
My purpose with these ads is to get likes to my FB pages.
Anyways, here's the typical scenario: I run an Optimized CPM ad, get a high CTR, then swtich to CPC and bid a few cents above the minimum suggested bid (e.g., $.06 if it's $.04 - .025), and then nothing happens.
Here are the numbers from my latest Optimized CPM campaign:
Potential reach: 28,000 people
CTR: 1.95%
Campaign reach: 764
Daily budget: $25
Spent: $1.92
I have now switched it over to CPC and have not gotten one impression in hours.
Any advice?
My purpose with these ads is to get likes to my FB pages.
Anyways, here's the typical scenario: I run an Optimized CPM ad, get a high CTR, then swtich to CPC and bid a few cents above the minimum suggested bid (e.g., $.06 if it's $.04 - .025), and then nothing happens.
Here are the numbers from my latest Optimized CPM campaign:
Potential reach: 28,000 people
CTR: 1.95%
Campaign reach: 764
Daily budget: $25
Spent: $1.92
I have now switched it over to CPC and have not gotten one impression in hours.
Any advice?