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Big size app promotion

Discussion in 'Mobile Marketing' started by kirsof, Jul 3, 2014.

  1. kirsof

    kirsof Affiliate affiliate

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    Hey,

    I am testing an app on CPI with 700 MBs size. After around 2000 clicks, there are no conversions whatsoever. I am targeting both Wi-Fi and Carriers but thinking about downloading this size with 3G is nearly impossible... So how would you promote this kind of offers?
     
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  3. servandosilva

    servandosilva Moderator moderator affiliate

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    I'd definitely ditch carrier traffic for 700Mb.

    What kind of traffic are you using? Banner, Popup, text?
    Is the offer converting well for others? Also, app installs tend to convert even a few days after your promoted them because the pixel fires when the user opens the app, which doesn't happen immediately most of the times.
     
  4. kirsof

    kirsof Affiliate affiliate

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    Thanks man, I got a couple of conversions - using interstitials now.

    Its a new offer, so there is no much data - but its a very famous app thus I would tend to thing people download it in Tier 1 countries with LTE and faster mobile connectivity. Will post some results here later.

    Thanks for your insight!
    Cheers
     

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