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Bidding on Facebook Ads...

Discussion in 'Social Media' started by K, Oct 10, 2013.

  1. K

    K Administrator Administrator affiliate

    Could you show us or link us to a guide maybe you have written or one you learnt from about getting the cheapest clicks on FB ads and how to bid correctly?
     
  2. charles_ngo

    charles_ngo Affiliate affiliate

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    I always bid higher than the suggested bid prices, and let Facebook self-adjust the bids.

    For example if initially bids are $.20 - $.25 I'd bid $.30. If you have an amazing CTR, Facebook will adjust it so that even if you are bidding $.30, you might only be paying $.11. I find that playing around with the bids too much will affect the traffic levels.

    Facebook is mainly about getting a high CTR.

    There are also some bidding types you should experiment with besides CPC such as oCPM, and CPM.
     
    1 person likes this.

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