There are many activities in off-page that we can do like:
Image and video submission
Profile Creation
Social Bookmarking
Hi PR Directory Submission
Infographic Submission
Article Submission
Forum Participation
Guest Blogging
Press Release Submission etc.
For SEO, First of all you need to do keyword analysis and then bring your website in top results on that keywords. But now a days, lead generation is not only depends on seo. You can do social media optimization for lead generation.
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