Google Analytic uses are as follows:
Displays the location of the visitors to the webmaster.
Shows about the volume and trend of visitors coming from different search engines.
It gives ideas about the e-commerce trends, cart completion revenue and more.
Cloaking which is tricking the visitor and the search engine with a different set of content. Cloaking is a term used to the describes the black hat technique in which the visitors are shown a particular content, and the search engines are shown different content.
One of the latest penalty imposed by Google that has started rolling out is Intrusive Interstitial Penalty. This penalty has been rolled out to penalise aggressive interstitials and pop-ups that can damage the mobile user experience.
There different ways that one needs to do to increase impressions for their websites are:
Create content that gives values to the reader. Once you get users on the website try engaging with the users, check if your website link structure is optimised and SEO-friendly. Engage with your audience...
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