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own adserver = adblocking issues?
Can someone shed some light on the difference letting the adnetwork manage our ads (e.g Exoclick directly serving gifs/video ads) VS running our own adserver and providing an iframe to the adnetwork for the zones instead. Will this make a change for adblockers as we as little company can't... -
Create tracker from scratch or customize existing open sourced solution?
It's now necessary for us to get some customization to our current tracking that's not possible in any existing products. We need to integrate the tracker with other data aggregation sources so we need something else than what's already on the market. We have started to look for a development... -
How to incorporate clickfraud tools?
Can someone shed some light on how to incorporate tools like Forensiq in the funnel? Also we haven't seen a tracker that has focus on embedding traffic evaluation mechanisms yet, did we miss any? It would make sense to have this included so it would be easy to see which sources that are... -
Which tracker can do this?
Sorry about the vague title, We have now been testing Voluum for 6 months and we're far from happy with the product. We need to be able to track multistep funnels like> Raw and Unique visitors from banner X >> [LP1 CTR] >> [LP2 CTR submit rate as example) S2S] >> [conversions S2S] -... -
Voluum - Post a click based on a clickid?
We're currently linking our ads via Path, Direct linking method in campaign settings to our offers so our stats show 0 clicks, this is ok as we mainly need V to track conversions which we post back to it. It would be nice though if we could use the click column to track other things before the... -
Voluum - Grouping custom Vars?
Hello guys! It's been a while and we have been super delayed getting our tracking setup, now have actually started testing Voluum and the custom variables that we pass in are one of the most important part of the tracking for us but how to view these in the reporting seems to be a bit confusing... -
Which hosted tracker can handle dual CTR columns?
In the campaign stats we need our tracker to be able to display both penetration CTR from LP to signup page and signup page visits to Submit ratio: e.g. 1000 people arrive at LP and 500 of these clicks on to Join page: Column 'CTR_penetration' = 50% And Click to Submit ratio, as the... -
Which tracker takes care of CPM and CPC in an intelligent way?
We're currently going through the Tracking products and we're quite surprised to see the lack of intelligent ways to handle cost in these trackers. As we all know nothing is static, maybe averages are built over time, but when launching a new campaign that cost metric isn't defined totally yet... -
Best strategy for paid mentor/consultant (Voluum)?
Hello nice people! We're currently looking to dive into more advanced tracking for our in-house Adult CPA campaigns, this step will be very important for our growth. Our competitors seem to like Voluum so that's the product we're investigating at the moment. We're looking for more than the...
