For landing page speed test (how long to load and tips for improving) I use a free tool at gtmetrix dot com. They also have a great guide to optimizing WP sites for really fast page loads.
I have tested multiple different landers, and a few things I've noticed.
Have a separate lander for desktop and mobile vs a responsive page. Easy to do (Google it); but speeds up landing page.
Tried video landers vs headline & bullets... Headline & bullets seem to work more effectively for...
You might want to use DKI (dynamic keyword insertion) in the first line... then add a little more pre-sell with DKI in the second title line. And if you can pull thru the DKI onto your lander as well, you'll bump CTR even more...
Been thinking about trying Tonic (which used to be DNTX if you didn't know). Just not sure if redirect traffic actually converts at all. Anyone had any luck doing something besides sweeps or...?
Agree with Synozeer.... Currently running some campaigns in Bing in verticals waaaaay less competitive than dating; and not seeing any clicks cheaper than 22 cents.
Hey everyone-
Just joined and wanted to introduce myself.
I have been working online for years, and may have a tidbit or two to contribute in here.
I am experienced in video, WP, ppc/ppv and conversion optimization.
I'll try and post cogent info on some of the threads I can help with; and...
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