Paid is definitely going to be where the largest money makers come from in the next decade! Getting started with Facebook or Google would be your best bet :)
Facebook typically looks down on affiliate links. Sometimes, it's an auto-reject. There are 2 ways to get around it:
1) Cloak / farm accounts
2) Ask your affiliate manager for a new link
It depends on what verticals you're running, what traffic source & how good you are at copywriting.
There's SEO copy, and then there's SALES copy. Two very different things. Have you ever read Cashvertising by drew whitman? Could give you some insight. I've seen affiliates get 50-100% profit...
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